Unconscious Bias Affect

Written by | Blessing N. Ikiseh | 13th July 2018 |

Unconscious Bias is a huge topic and sometimes have been seldom neglected by Talent Acquisition Managers, Leaders and Managers alike, etc.

Unconcious Bias

Unconscious bias according to Gordon (2018) is the attitudes or stereotypes that can influence our views, actions, and our decision-making ability. This attitude ranges from the already being familiar with the organization, the management and the employees which create room for favouritism and cloud our judgment of making a reasoned decision.

Unconscious Bias Types

There are nine (9) types of Unconscious Bias. They include:

1. Affinity Bias:

This type of bias can be described as a natural attraction or feeling of kinship to a person or thing. It can also be a kind of bias involving a family relationship through the marriage of a relative (such as sister-in-law, friends, colleagues, etc.). Simply put, affinity bias is the fact of and the manner in which something is related to another.

 2. Beauty Bias

As the name implies, beauty bias can happen when we see a handsome man or a beautiful lady and this perception when allowed can cloud our judgment as being the basis for giving such person a job based on that scenario of been handsome or beautiful.

 3. Halo Effect:

Halo Effect as a type of unconscious bias is when we see one great thing/feature about a person and allow that halo effect glow cloud our judgment of making a reasoned decision. For example, when we notice that a person is very intelligent and has achieved very well in life more than his/her peers, we allow that one good effect cloud our judgement of making the effective decision.

4. Horns Effect:

Horn-effect is the opposite of the Halo Effect. This is when we see one bad thing about someone and become bias about the person for that particular reason. Forgetting that we as humans have both the good and the bad side to us.

5. Similarity bias:

This is a kind of bias one can quickly be awed about because we immediately see some similarity personality in a person. For instance, a person can tend to commit similarity bias if the person shares some similarity qualities with us (such as we share the same cultural background, we come from the same religion, we are from the same village/tribe, etc.).

Below are the other types of unconscious bias

6. Conformity Bias

7. Contrast Effect

8. Attribution Bias

9. Confirmation Bias

Visit the following link to learn more about the nine unconscious bias types and see how they can affect our thinking, lives, environment and work Nine (9) Unconscious Bias Types

Unconscious Bias Affect

Unconcious Bias Affect

According to organizational psychology research, unconscious bias has been linked to organizational politics. Organizational politics stem from the perception employees have about their fellow employees and supervisors – top bosses. This perception is gotten from the idea that employees and supervisors engage in an attitude that involves putting their own interest at the forefront before that of the organization and other individuals. In that, motivation and reward are seen to be based on favouritism other than deserving. The disadvantages of this challenge unconscious bias pose in many organizations/businesses are that this barrier can lead to reduced organizational productivity, low work morale and work commitments, the high rate of employee/organizational turnover and increased absenteeism.

To tackle this problem of unconscious bias, according to the University of North Carolina Executive Development Program, is to be truly aware of our own bias and be conscious of them because everyone be it small or big have a tendency of affinity bias (The bias towards family, friends and colleagues, etc.) and likewise, committing the remaining cited unconscious bias types.



Gordon, S. (2018). Unconscious Bias. Retrieved from https://www.linkedin.com/learning

The University of North Carolina. (2018). The Executive Development Leadership Program. Retrieved from https://scholar.google.com

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